Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Embark on a transformative journey with our Certified Professional Course in Evolution of Pay-per-click (PPC) Advertising. Dive deep into key topics such as keyword research, ad copywriting, campaign optimization, and analytics. Gain actionable insights to navigate the dynamic digital landscape and stay ahead of the competition. Learn from industry experts and master the art of crafting effective PPC strategies that drive results. Elevate your skills, boost your career prospects, and become a certified PPC advertising professional. Enroll now and unlock your potential in the world of digital marketing.

Embark on a transformative journey with our Certified Professional Course in Evolution of Pay-per-click (PPC) Advertising. Dive deep into the dynamic world of digital marketing and master the latest trends and strategies in PPC advertising. Learn how to optimize campaigns, analyze data, and maximize ROI. Our expert instructors will guide you through hands-on projects and real-world case studies to ensure you are ready to excel in this competitive field. Join us and become a certified PPC advertising professional, equipped with the knowledge and skills to drive success for your business or clients. Enroll now and take your career to new heights!

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Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Course structure

• Introduction to Pay-per-click Advertising
• Understanding Keywords and Ad Copy
• Creating Effective Landing Pages
• Bidding Strategies and Budget Management
• Tracking and Analytics for PPC Campaigns
• Ad Extensions and Ad Formats
• Remarketing and Retargeting Strategies
• Mobile Advertising and Responsive Design
• A/B Testing and Optimization Techniques
• Advanced PPC Campaign Management

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

The Certified Professional Course in Evolution of Pay-per-click (PPC) Advertising is a comprehensive program designed to equip individuals with the knowledge and skills needed to excel in the dynamic world of digital marketing.
Key learning outcomes of this course include mastering the fundamentals of PPC advertising, understanding the evolution of PPC strategies, and learning how to optimize campaigns for maximum ROI.
This course is highly relevant to professionals working in the digital marketing industry, as PPC advertising continues to be a crucial component of any successful marketing strategy.
One of the unique features of this course is its focus on the evolution of PPC advertising, ensuring that students are equipped with the latest trends and techniques in the field.
By completing the Certified Professional Course in Evolution of Pay-per-click (PPC) Advertising, individuals will be well-prepared to take on roles such as PPC specialist, digital marketing manager, or online advertising strategist.
Overall, this course provides a solid foundation in PPC advertising and equips students with the skills needed to succeed in the competitive world of digital marketing.

Certified Professional Course in Evolution of Pay-per-click (PPC) Advertising is essential in today's digital marketing landscape to stay ahead of the competition and maximize ROI. This course provides in-depth knowledge of the latest trends, strategies, and tools in PPC advertising, equipping professionals with the skills needed to create effective campaigns and drive results. According to a recent study by the UK Digital Skills Taskforce, the demand for PPC specialists has increased by 45% in the past year, with an average salary of £35,000 per annum. With the Bureau of Labor Statistics projecting a 10% growth in digital marketing jobs over the next decade, acquiring expertise in PPC advertising through a certified course can significantly enhance career prospects and earning potential in the industry. Investing in a Certified Professional Course in Evolution of Pay-per-click (PPC) Advertising is a smart choice for individuals looking to excel in the competitive field of digital marketing and secure lucrative job opportunities in the UK market.

Career path

Career Roles Key Responsibilities
PPC Specialist Manage PPC campaigns, analyze data, optimize ad performance
Digital Marketing Manager Develop PPC strategies, oversee campaign execution, track ROI
SEM Analyst Conduct keyword research, monitor ad placements, report on campaign metrics
E-commerce Specialist Optimize product listings, manage shopping ads, drive online sales
PPC Consultant Provide expert advice on PPC strategies, troubleshoot campaign issues