Duration
The programme is available in two duration modes:
Fast track - 1 month
Standard mode - 2 months
Course fee
The fee for the programme is as follows:
Fast track - 1 month: £140
Standard mode - 2 months: £90
Assessment mode
Assignments or Quiz
Tutor support available
International Students can apply
Students from over 90 countries
Flexible study
Study anytime, from anywhere
Overview
Gain a competitive edge in the digital marketing realm with our Certified Professional in Marketing Targeting and Positioning course. Dive into key topics such as market segmentation, customer profiling, and brand positioning strategies. Unlock actionable insights to effectively target and position your products or services in the ever-evolving digital landscape. Learn how to create compelling marketing campaigns that resonate with your target audience and drive results. Elevate your marketing skills and stay ahead of the curve with this comprehensive course designed to empower learners with practical knowledge and strategies for success.
Are you ready to take your marketing skills to the next level? Become a Certified Professional in Marketing Targeting and Positioning and stand out in the competitive industry. This comprehensive program will equip you with the knowledge and tools to effectively identify target markets, develop positioning strategies, and create impactful marketing campaigns. Learn from industry experts, gain hands-on experience, and earn a valuable certification that will enhance your career opportunities. Whether you are a seasoned marketer looking to expand your expertise or a newcomer eager to enter the field, this program is perfect for anyone passionate about marketing success.
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Entry requirements
The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.Course structure
• Introduction to Targeting and Positioning• Market Segmentation
• Understanding Consumer Behavior
• Competitive Analysis
• Brand Positioning
• Product Differentiation
• Pricing Strategies
• Promotional Strategies
• Distribution Channels
• Marketing Metrics and Analytics
Are you looking to enhance your marketing skills and stand out in the competitive industry? The Certified Professional in Marketing Targeting and Positioning course is designed to equip you with the knowledge and expertise needed to excel in the field of marketing.
Upon completion of this course, you will gain a deep understanding of the principles of targeting and positioning in marketing. You will learn how to identify and analyze target markets, develop effective positioning strategies, and create compelling marketing campaigns that resonate with your audience.
The Certified Professional in Marketing Targeting and Positioning course is highly relevant in today's fast-paced business environment. With the increasing emphasis on personalized marketing and customer segmentation, professionals with expertise in targeting and positioning are in high demand across industries.
One of the unique features of this course is its practical approach to learning. Through case studies, real-world examples, and hands-on projects, you will have the opportunity to apply your knowledge and skills in a simulated marketing environment. This experiential learning approach will not only deepen your understanding but also prepare you for real-world marketing challenges.
By enrolling in the Certified Professional in Marketing Targeting and Positioning course, you are taking a significant step towards advancing your marketing career. Gain the skills, knowledge, and confidence to excel in the dynamic world of marketing and set yourself apart as a certified marketing professional.
Upon completion of this course, you will gain a deep understanding of the principles of targeting and positioning in marketing. You will learn how to identify and analyze target markets, develop effective positioning strategies, and create compelling marketing campaigns that resonate with your audience.
The Certified Professional in Marketing Targeting and Positioning course is highly relevant in today's fast-paced business environment. With the increasing emphasis on personalized marketing and customer segmentation, professionals with expertise in targeting and positioning are in high demand across industries.
One of the unique features of this course is its practical approach to learning. Through case studies, real-world examples, and hands-on projects, you will have the opportunity to apply your knowledge and skills in a simulated marketing environment. This experiential learning approach will not only deepen your understanding but also prepare you for real-world marketing challenges.
By enrolling in the Certified Professional in Marketing Targeting and Positioning course, you are taking a significant step towards advancing your marketing career. Gain the skills, knowledge, and confidence to excel in the dynamic world of marketing and set yourself apart as a certified marketing professional.
Certified Professional in Marketing Targeting and Positioning is essential in today's competitive business landscape as it equips professionals with the skills and knowledge to effectively identify target markets and position products or services to meet the needs of customers. This certification demonstrates expertise in strategic marketing planning, market segmentation, and brand positioning, making individuals more attractive to employers seeking marketing professionals with specialized knowledge in targeting and positioning strategies.
According to the Chartered Institute of Marketing (CIM), the demand for professionals with expertise in targeting and positioning is on the rise, with a 10% increase in job postings requiring these skills over the past year. Employers are increasingly looking for candidates who can develop and implement effective marketing strategies to reach specific target audiences and differentiate their offerings in the market.
By obtaining the Certified Professional in Marketing Targeting and Positioning qualification, individuals can enhance their career prospects and stay ahead in the competitive marketing industry.
Career path
| Career Roles | Key Responsibilities |
|---|---|
| Marketing Manager | Developing marketing strategies and plans |
| Brand Manager | Managing brand positioning and messaging |
| Product Manager | Identifying target markets and product positioning |
| Market Research Analyst | Conducting market research and analysis |
| Digital Marketing Specialist | Implementing digital marketing strategies targeting specific audiences |