Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Master the art of targeted advertising with our Professional Certificate in Google Ads Display Network. Dive into key topics such as audience targeting, ad creation, and campaign optimization to maximize your reach and engagement. Gain actionable insights to harness the power of display advertising in the ever-evolving digital landscape. Learn from industry experts and unlock the potential of Google Ads Display Network to drive results for your business or clients. Elevate your digital marketing skills and stay ahead of the competition with this comprehensive and practical course.

Unlock the power of targeted advertising with our Professional Certificate in Google Ads Display Network program. Learn how to create visually appealing ads that reach your target audience across millions of websites and apps. Dive deep into advanced strategies for optimizing campaigns, increasing conversions, and maximizing ROI. Our expert instructors will guide you through hands-on exercises and real-world case studies to ensure you have the skills needed to succeed in the competitive world of digital marketing. Take your career to the next level and become a certified Google Ads Display Network professional today!

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Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Course structure

• Introduction to Google Ads Display Network • Setting up Google Ads Display Campaigns • Targeting Options in Google Ads Display Network • Creating Compelling Ad Creatives for Display Network • Understanding Display Network Bidding Strategies • Analyzing Performance and Optimization in Display Network • Remarketing Strategies in Google Ads Display Network • Display Network Ad Formats and Best Practices • Advanced Display Network Optimization Techniques • Display Network Campaign Management and Reporting

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

The Professional Certificate in Google Ads Display Network is a comprehensive course designed to equip individuals with the necessary skills and knowledge to excel in the field of digital marketing.
Upon completion of this course, participants will gain a deep understanding of how to effectively create, manage, and optimize display advertising campaigns on the Google Ads platform. They will learn how to target specific audiences, design compelling ad creatives, and analyze campaign performance to drive maximum results.
This course is highly relevant to professionals working in the digital marketing industry, as display advertising continues to be a key component of online marketing strategies. By mastering the Google Ads Display Network, participants will be able to enhance their career prospects and stay ahead of the competition in this rapidly evolving field.
One of the unique features of this course is its practical approach, which allows participants to apply their learning in real-world scenarios. Through hands-on exercises and case studies, participants will gain valuable experience in setting up and managing display advertising campaigns, giving them a competitive edge in the job market.
Overall, the Professional Certificate in Google Ads Display Network is a valuable investment for anyone looking to advance their career in digital marketing and become a proficient Google Ads Display Network specialist.

Why Professional Certificate in Google Ads Display Network is Required?

The Professional Certificate in Google Ads Display Network is essential for individuals looking to enhance their skills in digital marketing and specifically in the area of display advertising. This certification provides in-depth knowledge of how to create effective display campaigns, target the right audience, and optimize ads for maximum results. With the increasing demand for digital marketing professionals with specialized skills, having a certification in Google Ads Display Network can set you apart from the competition and open up new career opportunities.

Statistic Industry Demand
According to the Office for National Statistics, the digital marketing industry in the UK is expected to grow by 11% annually, creating over 150,000 new jobs by 2025. Jobs in digital marketing are projected to grow by 10% over the next decade, with a high demand for professionals with expertise in Google Ads Display Network.

Career path

Career Roles Key Responsibilities
Digital Marketing Specialist Create and manage Google Ads Display Network campaigns
PPC Specialist Optimize display ads for maximum performance
Digital Advertising Manager Develop strategies to reach target audience through display ads
Marketing Analyst Analyze data and metrics to improve display ad campaigns
E-commerce Specialist Drive online sales through effective display advertising