Assessment mode Assignments or Quiz
Tutor support available
International Students can apply Students from over 90 countries
Flexible study Study anytime, from anywhere

Overview

Unlock the power of data with our Professional Certificate in Google Analytics Reporting for E-commerce. Dive into key topics like tracking e-commerce performance, analyzing customer behavior, and optimizing conversion rates. Gain actionable insights to drive business growth in the digital realm. Learn how to leverage Google Analytics to make informed decisions, track ROI, and enhance user experience. Stay ahead in the ever-evolving digital landscape with practical skills and strategies. Elevate your e-commerce game and stand out in the competitive market. Enroll now to master Google Analytics reporting and take your online business to new heights.

Unlock the power of data with our Professional Certificate in Google Analytics Reporting for E-commerce program. Dive deep into the world of e-commerce analytics and learn how to leverage Google Analytics to drive business growth and make data-driven decisions. Gain hands-on experience in setting up tracking, analyzing customer behavior, and optimizing your online store for maximum conversions. Whether you're a seasoned e-commerce professional or just starting out, this course will equip you with the skills and knowledge needed to succeed in the competitive online marketplace. Take the next step in your career and enroll today!

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Entry requirements

The program follows an open enrollment policy and does not impose specific entry requirements. All individuals with a genuine interest in the subject matter are encouraged to participate.

Course structure

• HTML Entity Introduction
• Setting Up Google Analytics for E-commerce
• Understanding E-commerce Reports
• Tracking E-commerce Transactions
• Analyzing E-commerce Conversion Rates
• Implementing Enhanced E-commerce Tracking
• Utilizing Custom Reports for E-commerce
• Integrating Google Analytics with E-commerce Platforms
• Advanced E-commerce Tracking Techniques
• Optimizing E-commerce Performance

Duration

The programme is available in two duration modes:

Fast track - 1 month

Standard mode - 2 months

Course fee

The fee for the programme is as follows:

Fast track - 1 month: £140

Standard mode - 2 months: £90

The Professional Certificate in Google Analytics Reporting for E-commerce is a comprehensive course designed to equip individuals with the necessary skills to effectively analyze and report on e-commerce data using Google Analytics.
Key learning outcomes of this course include mastering the use of Google Analytics tools and features specific to e-commerce, understanding how to interpret data to make informed business decisions, and creating customized reports tailored to e-commerce goals and objectives.
This course is highly relevant to professionals working in the e-commerce industry, including digital marketers, e-commerce managers, and business owners looking to optimize their online sales performance.
One of the unique features of this course is its focus on practical application, with hands-on exercises and case studies that allow participants to directly apply their learning to real-world e-commerce scenarios.
By completing the Professional Certificate in Google Analytics Reporting for E-commerce, individuals will gain a competitive edge in the e-commerce industry by mastering the art of data analysis and reporting using Google Analytics, ultimately driving business growth and success.

Professional Certificate in Google Analytics Reporting for E-commerce is essential for individuals working in the e-commerce industry to effectively analyze and interpret data to make informed business decisions. This certification provides in-depth knowledge of Google Analytics tools and techniques specifically tailored for e-commerce websites, helping professionals optimize their online presence and drive sales.

According to a recent study by the UK Digital Skills Taskforce, there is a growing demand for professionals with expertise in Google Analytics reporting for e-commerce. The report states that jobs in digital marketing and e-commerce are projected to grow by 10% over the next five years, with a significant portion of these roles requiring proficiency in data analytics tools like Google Analytics.

Industry Projected Growth
Digital Marketing 10%
E-commerce 10%

Career path

Career Roles Key Responsibilities
E-commerce Analyst Analyzing website traffic and user behavior to optimize e-commerce performance
Digital Marketing Specialist Utilizing Google Analytics data to create and implement digital marketing strategies
E-commerce Manager Overseeing the overall e-commerce strategy and performance based on Google Analytics insights
Web Analyst Monitoring website performance and user experience through Google Analytics reporting
SEO Specialist Optimizing website content and structure based on Google Analytics SEO data